Re: No FX

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: i don't have FX, and i really would like to see the edited versions of mallrats and clerks, plus all the other stuff that will be airing, will any of these be available on home video ever??: I've read some speculation about where the big 'Jay and Bob' push : : is, so let me put some of those fears to rest. : : Comedy Central is running a special called 'Reel Comedy' featuring : : Jay and Silent Bob in about two weeks or so. Jay and I are doing a : : sit-down for that (as the characters) Thursday. : : After that, we're doing that 'The Test' show for an all Jay and Silent : : Bob night on FX, featuring airings of 'Clerks' and 'Mallrats' (the cut : : editions, no doubt), and a pair of 'Son of the Beach' episodes with : : Mark in them, all wrapped up by pre-and-post commercial break : : intros with yours truly (that we're also taping on Thursday). This will : : all air closer to release. : : On Wednesday, August 22nd (the day the flick opens), I'll be on the : : Stern show, in-studio. Very cool, and always very helpful. : : Later that afternoon, both Jay and I will be on Total Request Live. : : Love this show or hate it, I'm sure I don't have to tell you how many : : people it reaches. : : Throughout August, lots of the cast will be popping up on talk shows. : : I'll let you know who and when once the schedule is completed. : : But I suspect the reason folks are feeling a lack of 'Jay and Silent : : Bob' are because you haven't seen any commercials yet. That's : : because the network ad buys (ie - commercials) start airing the last : : week in July. Two or three weeks out (from release) is usually how a : : movie is marketed (we had even less than that on 'Dogma'). It makes : : no sense to throw up spots prior to the opening of 'Planet of the : : Apes', as it's kind of a waste of money; this weekend, nobody wants : : to know from anything EXCEPT 'Planet of the Apes'. : : The trailer was, indeed, on 'Scary Movie 2', but has also been on : : many 'Jurasic Park 3' prints. It'll be "chasing" at least half the run of : : the 'Apes' prints, and be attached to 'Rush Hour 2' for August 3rd. I : : imagine it'll get it's fair share of play on 'American Pie 2' as well. : : Look for the poster to be up in some places this weekend, : : everywhere next weekend. : : The press is responding incredibly well to the flick, so there will be a : : lot of print and TV media running when the flick opens, as well as the : : aforementioned commercial spots. : : On the subject of those spots: like the theatrical trailer, it may not be : : your cup of tea. However, they're not made to preach to the choir. : : We're hoping you guys are all going, so there's no need to "sell" you : : on the flick. Who we've got to go after are folks that don't know/care : : what or who a 'Jay and Silent Bob Strike Back' is. And those folks : : have to be spoon-fed the stuff you've been hip to for the past seven : : years. : : That being said, I've seen the TV spots. They're pretty funny (as funny : : as you can be on network television), quite effective in relating the : : story in thirty seconds, and best of all, testing huge. Major props go : : out to Josh Greenstein for the trailer and the TV spots, not to mention : : the poster. He's been working tirelessly on a campaign that's going : : to be aired so often and much, you'll wish you'd never heard of Jay : : and Silent Bob. : : And Bob's backing us 100%. The P&A budget on this flick is pretty : : huge - far more than has ever been spent on any of our other flicks - : : and that's a vote of confidence from our fearless leader at : : Dimension. : : Rest assured, kids - all is well. A big push for the flick IS coming. : : Dimension is sparing no quarter. : : Which means that the burden's on our shoulders. If the movie doesn't : : work at the box office, it won't be because Dimension didn't sell the : : shit out of it; it'll be because Jay and Silent Bob struck back... and : : nobody really cared. : : Let's all keep our fingers crossed for a healthy opening, and even : : more importantly, a nice, long run at the box office. I can think of no : : better way to send Jay and Silent Bob off into the sunset than with a : : fat bag of cash.

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